![]() Does Google Analytics collect IP addresses? This data is enough to fall under the rules of GDPR for users located in the EEA. The basic Google Analytics tracking setup does not collect very much personal data, and the utility of this data is debatable, but it does record personal information. It's my understanding that the standard Google Analytics setup does not comply with GDPR. And that's because Google Analytics automatically collects personal data. Is Google Analytics GDPR compliant out of the box?
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